01 / Who this is for
Brainis vs Culture Amp
You use Culture Amp today and want to know if Brainis replaces it, works next to it, or isn’t for you. The honest answer is below, including where Culture Amp wins.
Culture Amp is a way of measuring, with research behind it. Brainis helps run the company. They answer different questions.
02The difference
Culture Amp measures how your people feel. Brainis helps run the company.
In Brainis, Culture Amp's job belongs to the engagement half of People AI, and Culture Amp does it with survey science Brainis doesn't claim to match. Brainis keeps a live picture of the company, decides after mapping the options, sets up missions, and has the finished work checked.
Culture Amp is a employee experience platform. In Brainis, that job belongs to People AI, working with the rest of Brainis.
03When Culture Amp is enough
Stay on Culture Amp if this is you.
This isn't a setup. If one of these sounds like your company, Culture Amp is the better buy, and we'd rather you hear it here.
You need survey methods you can defend
Benchmarks, tested surveys and people-science support are the product. That's research, not a feature, and Brainis doesn't have it.
Engagement is a board-level metric for you
If you report engagement to your board regularly, buy the tool built for that.
Your action plans live with managers, not with software
Culture Amp is designed so managers own the follow-up. If that's working, adding a system that does the work isn't the fix.
04When you need Brainis
What Brainis adds, and the part that does it.
Each one names the part of Brainis doing the work (Company State, missions, Verify, what I do on my own) and links the page that proves it.
When a survey result should turn into real work
A decision you approve becomes missions with owners, budgets and what done looks like, instead of an action plan someone has to chase.
See Missions →When the people signal belongs next to the money signal
Company State holds goals, customers, money and promises in one live picture, with the source, freshness and certainty of each fact.
See Company State →When you want the result graded against the prediction
The Decision Ledger keeps both, and the comparison shapes my next recommendation.
See Memory →
05Side by side
Grouped by what Brainis actually does.
Only things you can check. The Culture Amp column says what Culture Amp does, and never claims a weakness we haven't checked. Where Culture Amp is better, the row says so.
Understand
What I know about your company.
One live picture of the company: goals, customers, money, promises
Culture Amp
Survey answers, engagement scores, benchmarks and performance data for the people you survey.
Brainis
One live picture, where each fact shows where it came from, how fresh it is and how sure I am.
See Company State →
Survey science and benchmarks
Culture Amp
Tested surveys, industry benchmarks and people-science experts behind the product.
Culture Amp is better here
Brainis
Brainis doesn't do this. People AI covers HR records, onboarding, performance and payroll.
See People AI →
Decide
How the next move gets chosen.
Options mapped before a path is recommended
Culture Amp
Not what an employee-experience platform is for.
Brainis
I map the options first. Change a limit, and my recommendation changes with it.
See Strategy Engine →
Deliver
How the work actually gets done.
How an approved plan becomes work
Culture Amp
Managers create and own action plans inside the platform.
Brainis
Each plan you approve becomes missions, with the steps in order, an owner, a budget, and what done looks like.
See Missions →
Where the AI does its work
Culture Amp
Culture Amp has helper features inside its own analysis screens.
Brainis
Inside real products (the CRM, the hiring system, work management, campaigns), with each step checked.
See Brainis MCP →
Verify
What has to be true before it counts as done.
A separate check before work counts as done
Culture Amp
Not what an employee-experience platform is for.
Brainis
A separate checker holds each piece of work to what you asked for, and can send it back.
See Verify →
Who checks the work
Culture Amp
Not what an employee-experience platform is for.
Brainis
Never the AI that did it. Risky work is checked by a different family of AI models.
See Verify →
Your own standards as checks
Culture Amp
Not what an employee-experience platform is for.
Brainis
Your own rules for done become Verify checks: written once, grouped into libraries, applied area by area.
See Verify →
Learn
What the result changes.
What happens to a decision after it is made
Culture Amp
Trend and benchmark reports over past surveys. Predictions aren't recorded or graded.
Brainis
I record what I expected and what really happened in the Decision Ledger, and both shape my next recommendation.
See Memory →
Whether the forecast was any good
Culture Amp
Trend and benchmark reports over past surveys. Predictions aren't recorded or graded.
Brainis
Each prediction comes with a range and the model version that made it, and stays unchanged when the real result comes in.
See Memory →
06Using both, and moving over
Running both is normal, not a failure.
- How deep the connection goes today
- There's no Culture Amp connector today.See Integrations →
- What you can bring over
- People records come across by CSV, matched field by field. Survey history and benchmark data don't.
- What stays in Culture Amp
- Culture Amp stays how you measure. Brainis isn't trying to replace survey science.
- Leaving anytime
- Your data stays yours. Export it anytime from admin, and running out of AI credits never locks your data or your non-AI work.See Pricing →
07Pricing
What each of us charges for.
Culture Amp is priced by quote, by headcount. Brainis publishes its prices: seats and how much I may do on my own per plan, plus AI credits, and you see each cost before I run it. Different products, so the pricing page is for reference, not a comparison.
Brainis is free to start. Paid plans start at $29 a month. See Pricing →
Start with an idea or the business you run.
Keep Culture Amp running while you find out if Brainis is worth it.
Want a different comparison? See the others →